The National Institute for Automotive Service Excellence (ASE) has designated June 2025 as Automotive Service Professionals Month (ASPM).

ASE encourages industry members to use Automotive Service Professionals Month as an opportunity to show appreciation for service professionals and host recognition events, special programs and other celebrations.

In recognition of ASPM, ASE has developed a commemorative logo for use by companies, organizations and individuals to show appreciation for vehicle service professionals.

This logo and other ASE digital materials are available for download at www.ASEtoolkit.com.

About the National Institute for Automotive Service Excellence (ASE)

Established in 1972 as a non-profit organization, the National Institute for Automotive Service Excellence (ASE) is a driving force in the transportation industry. As an independent third party, ASE upholds and promotes high standards of service and repair through the assessment, certification and credentialing of current and future industry professionals, and the prestigious ASE Blue Seal logo identifies professionals who possess the essential knowledge and skills to perform with excellence. Today, there are approximately 220,000 ASE Certified professionals at work in dealerships, independent shops, collision repair shops, auto parts stores, fleets, schools and colleges.

For more information about ASE, visit www.ase.com.