Issues and ideas for Canada’s automotive aftermarket professionals and business owners. The Great Canadian Aftermarket Podcast is hosted by Andrew Ross, publisher and director of content at CHAT Integrated Media. From the people who bring...
Check out this episode of The Great Canadian Aftermarket Podcast. Paul Reed, The Showroom Guy, joins host Andrew Ross to discuss new customer area solutions for automotive service businesses during the pandemic and beyond....
By Dean Law We have this 1998 Chevy, 1500 Silverado K body with the check-engine light on. These systems are a little bit older, but they're also a little bit easier to understand. Dean Law is owner of Law's Automotive in Portage La Prairie, Man., and a regular...
Check out this episode of The Great Canadian Aftermarket Podcast. In this episode, Robert Whitehurst, Epicor MechanicNet, joins host Andrew Ross to discuss the importance of using the tools you have, and why getting a handle on your shop's Google presence really...
Ontario's apprenticeship youth advisors are looking for ways to improve access for young people in Ontario to apprenticeships and the skilled trades. In August 24, 20 the province appointed youth advisors to provide advice and recommendations to the...
Kelley Blue Book, the folks who bring you vehicle sale value guides, has issued what it has decided are the 10 best automotive technologies of 2021. "In 2021, we continue to be amazed by the incredible advancements made by automakers, as the technology within a...
According to a global survey, data, software and networking in enabling electrification and connectivity will be critical to "car of the future" strategies. Molex, a leading global connectivity and electronics solutions provider, unveiled results of a global survey of...
Great consumer advertising makes a lot of sense for aftermarket companies, for a lot of reasons. But reaching out to the consumer directly with marketing involves different priorities. There are many examples of major aftermarket-brand advertising and marketing...
When it’s not the law, it’s about word of mouth. Outside of laws mandating the use of winter tires, the most influential factor leading Canadians to install them is family and friends. A recent survey of Canadian car owners found that while more than 80% of Canadians...