(SPONSORED CONTENT) Without Compromising the Brand You’ve Worked So Hard to Build CONFIDENCE It’s what you work so hard to deliver to your customers every day. After all, to you there is no point in doing it if it’s not done right. It’s obvious from the...
“If you chase two rabbits, you won’t catch either one.” - Russian Proverb In 2022, J.D. Power and Associates reported that the average cost per visit to an aftermarket shop was $247. The average cost per year to look after a vehicle ranges from $1700 to $2500,...
(SPONSORED CONTENT) Wakefield Canada is now partnering with select premium ASPs to help with today’s garage business challenges, through the new CASTROL® PARTNER FOR LIFE Program. Membership in the CASTROL® PARTNER FOR LIFE program brings ASPs exclusive...
The Automotive Industries Association of Canada (AIA Canada) welcomes the tabling of Bill 29, an Act to protect consumers against programmed obsolescence and promote durability, reparability and maintenance of goods, by Québec Minister of Justice Simon Jolin-Barrette....
The board of Support Ontario Youth (SOY) announces that Melanie Winter will be the interim Executive Director starting on June 1, 2023. Melanie joined the SOY team with over 20 years of experience in the industrial and manufacturing sector. As the daughter of an...
With pressures on staffing, parts delays, inflationary impacts on pricing, a high volume of work that strains capacity, and sometimes just plain less friendly service advisors, independent aftermarket shops may be slipping when it comes to keeping customers happy. At...
In part one of Back To The Very Basics, we discussed the 15 basic touchpoints a service advisor has in transactions with the shop’s clients. All of those processes need to go well in order for there to be a sale. The client’s concern needs to be identified, an...
By Murray Voth Regardless of how hard we work towards alternative transportation in Canada, most households need to own at least one vehicle. It is a necessity and a fact of life.However, owning a car is challenging for the average consumer. It takes a large loan or...
(SPONSORED CONTENT) Anybody who's paid any attention at all knows that there is a right to repair battle waging. But there has been some considerable progress. At the centre of this are efforts by the Automotive Industries Association of Canada (AIA Canada). “There...